Position Number: FA246
Reports to: Vice President of Institutional Advancement (FA096)
The Coordinator of Philanthropy serves the Foundation in engaging, cultivating, and stewarding donors and internal and external stakeholders; and in creating and implementing fundraising and resource development strategies. In support of the Vice President of Institutional Advancement, the Coordinator assists with the following: major gifts campaigns, planned giving, annual campaigns, fundraising events, foundation grants development and management (as applicable, and in collaboration with the Grants Office), community and public relations, and alumni relations. The Coordinator, in conjunction with Vice President, oversees and guides the acquisition of financial resources for all Foundation fundraising.
The Coordinator engages in active solicitation of support through group and individual solicitation meeting, direct mail, telephone and electronic and/or social media means. The Coordinator prepares the Foundation Board members, College President, and Vice President with the respective donor research, prospect lists, documents, and collateral materials to support the fundraising process. The Coordinator also collaborates with the Vice President and Fundraising Consultant to effectively plan and execute campaign, solicitation, and stewardship strategies.
The Coordinator, in conjunction with the Vice President, will serve as liaison to the Foundation Board of Directors on all matters related, but not limited, to fundraising and grants. The Coordinator also administers to the Chair of the Board’s Development and Nominating Committees to ensure the effective execution of the Board’s participation in meetings and activities. To this end, the Coordinator serves as the staff liaison for the Development and Nominating Committees.
The Coordinator develops and manages an ongoing stewardship and solicitation plan for annual and endowment scholarship donors, establishes new scholarships, and solicits increases in scholarship funding. The Coordinator stewards major and planned gift donors and advises the Vice President on said stewardship efforts. The Coordinator will also promote the College to the service area through Foundation related programs and initiatives, and presentations to community organizations and sectors.
Work Tasks & Duties
| 30% | Fundraising and Stewardship of Donors, Campaigns, Alumni and Community Relations Develops major giving campaign plans, campaign budgets, and case statements. Develops and executes donor benefit recognition strategy, including but not limited to, naming opportunities, signage recognition, giving level structures, and recognition events. Oversees and leads the creation and arrangements for events, meetings and visits to facilitate gift solicitation. Coordinates and executes strategy in collaboration with the Fundraising Consultant, which may include activities such as feasibility and focus groups. Creates and oversees Foundation budgets for Major Giving, the Annual Fund, Planned Giving, and the Alumni Fund. Assists the Coordinator of Development by providing budgetary insight and guidance. Leads, researches, develops, and maintains targeted donor prospect lists for all giving efforts. Runs reports and conducts annual and major giving prospect reviews. Serves as the Foundation’s primary representative for planned giving efforts and executes the effective operation of the Legacy Society, including arrangements for events, meetings, and visits. Serves as the liaison to faculty and staff for fundraising initiatives for both the College and the Foundation. Manages, effectively executes, and administers the employee giving campaign.. Provides guidance for the proper management of both cash and Gifts in Kind donations. Designs, oversees, and executes annual campaigns that may include internal and external community appeals. Leads identification, initiation, and cultivation of relationships with prospective donors. Leads stewardship of current and prospective donors. Facilitates fundraising through online and social media outlets and direct-mail initiatives. Creates all user-defined required portals, and collaborates with the College’s website administration and outside vendors to ensure proper execution. Presents to community stakeholders regarding various fundraising initiatives. Serves as the ambassador for the Alumni Association and as the staff liaison for the Alumni Council. Organizes and promotes alumni activities with the Council. Maintains accurate records and manages the alumni database in appropriate software systems. Develops, coordinates, and implements alumni campaign cultivation and related recognition events and activities. In coordination with the College’s Office of Grants and Special Projects, researches and authors grants submitted by the Foundation as applicable. Ensures adherence to accountability and reporting requirements for Foundation grants. Serves in the supervisory capacity for the Foundation Campaign Assistant; coordinates support responsibilities for this position and its function within the department. |
| 20% | Marketing and Public Relations Conceptualizes, oversees and creates marketing and advertising materials associated with, but not limited to: Annual and Major Campaigns; the Community College Access Program; Educational Foundation scholarships; Planned Giving initiatives; and College program-related and event materials. This includes the development and production of materials as well, through direct creation or via vendor management. Leads, designs, coordinates and facilitates selected Foundation donor cultivation events such as the annual scholarship awards ceremony and strategic fundraising activities. Supports the Vice President of Institutional Advancement in coordinating and planning participation for Virginia Western at VCCS events. Creates and submits Award and Recognition materials to highlight significant Foundation achievements and promote awareness of excellence in the public arena. Creates speeches and advancement position papers. Creates Foundation presentations for both internal and external use. Contributes to the production of the Foundation “Impact” magazine. Creates media and press releases and coordinates with the College’s Public Information Officer to ensure timely submission. Collaborates with the Coordinator of Development to create promotional videos highlighting student and alumni testimonials and premier Foundation initiatives. Guides strategic messaging for target campaign/fundraising effectiveness. Provides updated content for Foundation and Alumni websites and social media outlets, and coordinates with the Foundation’s Coordinator of Development and the College’s web team in executing changes. Utilizes social media as a tool to promote donating to the Foundation. Serves as co-administrator to both Foundation and Alumni Facebook pages. |
| 15% | Board Relations Collaborate with the Development Committee to present information pertaining to stewardship, donor relations and other activities to the full Board of Directors, as well as on development initiatives and planning. Serves as the liaison for the Development Committee to ensure execution of Board directives and committee activities. Reviews Development policies and recommends revisions to the Vice President as needed. Collaborate with the Nominating Committee to present information pertaining to recruitment, term management, elections and succession planning to the full Board of Directors. Serves as the liaison for the Nominating Committee to ensure execution of Board directives and committee activities. Reviews Nominating policies and recommends revisions to the Vice President as needed. Records and edits minutes of Board and committee meetings; provides to the Vice President for review. Oversees the arrangements for meeting agendas and facilities. |
| 15% | Operational/Technical Responsibilities Plan, coordinate and implement individual and corporate giving activities, including end-of-year appeals, donor mailings, and business underwriting activities that support the Foundation’s annual and major campaign programs. Utilizes appropriate software and database systems to track and negotiate individual and corporate donor activities. Creates, maintains and searches databases and uses data to produce donor research reports. Works with Development Operations Assistant to create tiered strategies and execute fundraising projects. |
| 10% | Stewardship Management Leads, establishes, oversees and maintains a structured, systematic program of stewardship that will outlast changes in staff and engender solid relationships with donors. Oversees, creates and executes regular communications that ensure scholarship donors are informed on matters related to donations and solicitations, such as requests for support, fund balances, etc. Leads, designs and authors donor acknowledgement materials and thank you correspondence. In support of the Vice President of Institutional Advancement; College and Board Presidents; and the Foundation Board of Directors, creates and produces executive personalized donor correspondence. |
| 5% | Strategic Planning In collaboration with the Vice President, create, prepare, revise and update mission-critical development plans to address organizational and program needs of the Foundation and College. Present plans and supporting documents to the Foundation Board of Directors, Committee members, and College officials. Administer plan details upon implementation and coordinate with the Vice President for continuous assessment and improvement opportunities, to include development of short-term and long-term fundraising plans and projections for all campaigns. |
| 5% | College Representation Supports the needs of Institutional Advancement and the Foundation by representing the college at selected events and/or meetings as the request of the Vice President, President or Board. |
Last updated 08/2018
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