Position Details
Employer: Virginia Western Community College, 3094 Colonial Ave SW, Roanoke, VA.
Department: Marketing
Position Supervisor: Jamie Dillard
Phone: 540-857-6739
Email: jdillard@virginiawestern.edu
Rate of Pay: $12.41/hour
Semester(s) of Assignment: Spring 2025 (1/13/25 – 5/8/25)
General Qualifications:
(1) Experience in social media management: The student should have familiarity with various social media platforms such as Facebook, Instagram, Linked In, YouTube, and Reddit. They should be able to create engaging content, including photos, videos, and graphics.
(2) Creative skills: The ability to develop creative, entertaining, and informative social media posts is essential. This includes creating short clips, teasers, and other digital content that aligns with the organization’s goals.
(3) Technical skills: Basic computer skills and a willingness to learn or enhance skills in software such as Microsoft Office, photo editing tools, and other relevant applications are important.
(4) Communication skills: Strong written and verbal communication skills are necessary for drafting and editing content, answering questions via direct messages, and collaborating with team members.
(5) Organizational skills: The student should be reliable, organized, and detail-oriented. They should be able to maintain content calendars and keep social media metric documents up-to-date.
(6) Flexibility and availability: The ability to work flexible hours, including evenings and weekends, as needed for event coverage and social media monitoring.
Work Schedule Range
Friday:
Saturday:
Sunday:
Monday:
Tuesday:
Wednesday:
Thursday:
Schedule will vary based on activities and events on campus.
Physical Location: Fishburn Hall, Marketing Suite F01
Purpose or Role of the Position within the Organization:
Increase social media engagement, authentic representation, extended reach, enhanced communication, and brand building
Duties/Responsibilities of the position and how they relate to the purpose or role
Content creation: The student will be responsible for creating engaging and creative content for various social media platforms such as Facebook, Instagram, Linked In, YouTube, and Reddit. This includes developing photos, videos, graphics, and short clips that align with the organization’s goals.
Social media management: They will work with the College’s Special Media Specialist (staff member) to manage the organization’s social media accounts by recommending posts and monitoring engagement. This also involves maintaining content calendars and keeping social media metric documents up-to-date.
Event coverage: The student may be required to cover events, both virtually and in-person, to create live updates and post-event content. This includes taking photos, recording videos, and writing summaries of the events.
Collaboration: The student will work closely with various departments under the supervision of the Social Media Specialist, including marketing, IET, student affairs, etc., to ensure that the social media content aligns with the overall communication strategy and goals of the organization.
Analytics and reporting: The student will track and analyze social media metrics to measure the effectiveness of the content and campaigns. They will prepare reports on social media performance and suggest improvements based on the data.
Community engagement: Monitoring the online community and make suggestions on how to answer questions, address concerns, and foster a positive and interactive environment on social media platforms.
Research and trends: Staying updated with the latest social media trends, tools, and best practices. The student will research and recommend new strategies to enhance the organization’s social media presence.
Administrative tasks: Assisting with administrative tasks related to social media management, such as contributing to the social media calendar, organizing digital assets, and maintaining records of social media activities.
Will the employee have access to sensitive information: No
Does the position require a specific program of study: No
Physical/Cognitive Requirements of Assignment
E = Essential; M = Marginal; N/A = Not Applicable
Physical Requirements
| Lifting: M | Light Lifting: E | Moderate Lifting: M |
| Heavy Lifting: N/A | Pushing/Pulling: M | Reaching: M |
| Walking: E | Repetitive Motion: E | Bending: E |
| Climbing: M | Other: E |
Mental/Sensory Demands
| Memory: E | Reasoning: E | Reading: E |
| Analyzing: E | Hearing: M | Logic: E |
| Verbal Communication: E | Written Communication: E |
Emotional Demands
| Fast Pace: E | Average Pace: E | Multiple Priorities: E |
| Intense Customer Interaction: E | Multiple Stimuli: E | Frequent Change: E |
Performance evaluations will be conducted by the Supervisor at or near the end of the assignment period.
To Apply
To apply for this position, click the button below. Take note of the Supervisor Name and Supervisor Email, you will need those for the application.
Information and Resources
- Financial Aid Home
- Apply for Financial Aid
- What to Know About Your Aid Award
- Types of Aid
- Summer Financial Aid
- Career Training/Non-Credit Financial Assistance
- Satisfactory Academic Progress
- Using Financial Aid in the Bookstore
- Financial Aid Forms
- Cost of Attendance
- Special & Unusual Circumstances
- Net Price Calculator
- Policies & Conditions
- Student Consumer Information
Contact Us
finaid@virginiawestern.edu
Chapman Hall C106
855-874-6690
Fax: 540-857-6208
Mailing address:
3094 Colonial Ave. SW
Roanoke, VA 24015
Walk-in Hours
Mon-Thurs: 8:00 AM-5:30 PM
Fri: 8:00 AM-5:00 PM
VWCC Alerts
We use the VW Mass Notification System to immediately contact you during a major crisis or emergency. Get more info and register!